Changing the Conversation about Africa

Feb 28, 2017

It’s so interesting in that in a day and age where we can interact so easily, there is still so much opacity. Over 12% of Americans (at least!) trace their roots back to Africa and sub-Saharan Africa alone holds over a billon people. Yet much of the world still clings to some images from Tarzan, a film made in US about Africa. Thankfully, our generation is part of changing this conversation.

Chimamanda Ngozi Adichie is the author of books like Americanah and Half of a Yellow Sun. In this animated interview, the Nigerian-born author describes coming to America for college and being floored by how little her classmates knew about Africa. Cautioning against a single story has become a tenet of her life’s work. “I don’t think stereotypes are problematic because they’re false. That’s too simple,” she says. “Stereotypes are problematic because they’re incomplete.”
Authors: Jackie Lay, Daniel Lombroso

Yana Fleming

Yana Fleming

I have worked in marketing communications for over 20 years with 15 years specialising in emerging markets. As a consultant, I bring creative and technical know-how, and a wealth of strategic communications experience garnered from working with multinational corporations, educational institutions, government agencies, and nonprofits.

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